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SM COLLECTION

THE LOCAL BRAND OF IRAQ

WE
CREATE
TRENDS

SM Collection is a premier fashion house and retail leader based in Erbil, Iraq. Founded in 1982 by Sadik Muthefer, the company has spent over four decades as a pioneer in the regional garment industry. Today, SM Collection is a multi-brand destination, operating a robust retail network of over 14 branches in Erbil and a flagship presence in Duhok.

44

YEARS OF
EXPERIENCE

store
Bakhtyari
store
Bata
store
Ronaki

FEEL YOUR SOUL
IN BETTER WAY

At SM Collection, we believe clothing is a reflection of life. We curate every collection based on three non-negotiable standards.
Since 1982, SM Collection has been synonymous with trust and quality in the Kurdistan Region. Our extensive reach ensures we stay close to our customers. With 40+ years of experience, we continue to bridge the gap between European design standards and the unique lifestyle of our local community.
01
Nature

Drawing inspiration from organic textures and earthy palettes.

02
Comfort

Prioritizing breathable fabrics and ergonomic fits for daily wear.

03
Style: Promoting

"Slow Fashion"—timeless designs that transcend seasonal trends.

OUR BRANDS

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alberto bellini

The Signature Label Alberto Bellini is SM Collection's flagship menswear brand, defined by a unique fusion of French design and Italian technique.

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Polenpoe

Known for contemporary elegance and artistic silhouettes.

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LA SAGRADA

Offering sophisticated designs that blend tradition with modern luxury

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gizia

Focused on bold, high-fashion pieces for the modern woman.

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SM COLLECTION
BRANCHES

PROUD
IS QUALITY OF
PARTNERS